packagedesign

Since 2003, Blossa launched an annual limited edition of bottle each year called Glögg. Glögg, mulled wine, is one of the most traditional and popular elements in Swedish Christmas celebrations. Therefore, this launch is considered one of the prime happenings for the Swedish glögg lover.

"From 2011 on, we created the design concept based on new and interesting places where Blossa travels to find inspiration and exciting flavors.  In 2012, the trip went to Japan and the coordinates on the bottle guide us to the city of Kochi on the island of Shikoku where the yuzu fruit grows. We then mixed yuzu with ginger to create this year’s flavor."

An integral packaging design is developed for Natural Delivery, a delivery service of healthy food. The unique structure of the folding box integrates an optimal and safe transport. To limit waste, time and increase ease of use and personal experience, the structure can also be doubled as a plate and a placemat.

Brutal Brewing decided to launch a beer – low in alcohol but not in flavour, and least in design.

The folks at jkr run an annual design competition for students. After another year of exceptional entries, jkr announce the results for 2013! This year, it was all about honey, tapping into the trend for urban beekeeping. From New York to London, Tokyo to Madrid, urban beehives are becoming incredibly popular due to the exceptional quality of honey they can produce. With this in mind, jkr briefed students to construct a brand for the urban beekeeper’s company.

Blue Marlin was the creative agency behind the first incarnation of ZEO, which launched last summer to great acclaim across the UK. Upon that success, this new range was developed to appeal to a wider audience. The integrated branding agency was tasked with adapting the original design for the mainstream, increasing shelf standout whilst keeping true to the essence of the brand.

Rooted in the Nordic design heritage but internationally inspired, QDO combines the best of multiple worlds. QDO ambitiously strive to develop this art by combining beautiful design and fashion in a contemporary perspective. Bessermachen design studio was asked to do the logo, identity and packaging concept for QDO.

Check out and support this Kickstarter Project from Patch Planters. This lightweight, self watering planting system comes in a self-contained package that is easy to assemble and maintained. 

Let's Patch has engaged with Kickstarter, the worlds largest crowd funding forum, to launch their revolutionary self watering herb planter. The campaign launches at 7:00 am PST on Tuesday, May 14th and extends until midnight PST on June 15th. Read more and visit their campaign site after the jump! 

"Day to night, uptown to downtown— the style and sophistication of New York City in a dynamic and dramatic color palette as rich with possibilities as the city itself." NARS Cosmetic recently released this beautiful limited collection inspired by New York City. The packaging allude to the iconic "I Love New York" campaign by Milton Glaser (1977), while maintaining the brand's strong typographic style. 

It’s all about elevating package design as an industry, and elevating the package designer’s role in the marketing mix. It’s about pushing yourself to become a better package designer, elevating your craft, finding your inspiration, and learning the tools you need to elevate your career.

Many people entered The Dieline Papercraft Challenge to challenge themselves, their craft, creativity, and originality. Below are the finalists selected by The Dieline.

"Pearlfisher has created the brand strategy, naming, identity, packaging, retail and digital communications for Strong, a range of high quality complex nutrients. Strong is made from the freshest and highest grade of ingredients, developed to target health and beauty at a cellular level, for a stronger, more vibrant and younger body."

The studio's objective was to create a brand that could stand out in the crowded and functional supplement market, celebrate the idea of ‘beauty from within’ and bring to life the end benefits in a unique and emotional way - taking inspiration straight from nature. Pearlfisher commissioned a series of illustrations (by Andy Lyons, Handsome Frank) that bring to life the product benefits through the hidden strengths of animals.

Designed by ESTABLISHED | Country: United States

“ESTABLISHED has redesigned Svedka’s entire product range. Using a ground breaking approach, ESTABLISHED enabled the use of super saturated colors throughout the range through an innovative shrink wrapping technique. The strong color perfectly reflects the bold attitude of the Svedka brand, while ensuring that the bottles pop off the shelf.

The shrink wrap technique also allows Svedka to easily and efficiently launch special edition flavors throughout the year or to react to changing market trends quickly and at low cost.”

Designed by Csaba Bernáth | Country: Hungary

“Concept design for this Hungarian dark beer from Soproni. My idea was to design a dark and elegant  full body design broken with dripping black ink from the top to fit to the beer’s dark and strong mysteries.”

Vogue gets Jamie Mitchell to designed a stunning Vogue Limited Edition Box. Only 100 editions will made and given to selected readers.

Package re-design for Toddino's Cuore di Felicitá range by Brandlab is a total rehash of the packaging. Brandlab eliminated the unappealing product photo, and dated type face all together and oppted for a hand illustrated type treatment. The delicate lines formed a heart around the type, givies the design an extra touch of elegance and romantic feel. Jewal tone purple and pink compliments the browns and gold. The re-design is better suited for any special occation.

Loving this beautiful beverage packaging design by Curious:

"Open1 is a refreshing, alcohol-free tonic that helps lift your mood in a healthy way. Crafted on a foundation of carefully selected amino acids and natural plant extracts, Open 1 encourages feelings of being more open, uplifted and connected."

Share your thoughts on the packaging below!

Our family has been making maple syrup in the deep deep woods for over 200 years. My Great Grand Papa, (Great Grand Father in french, it's our heritage and mother tongue out here in lower Canada) was a bootlegger, a war vet, a hunter, an interesting character and a rather quiet man, he liked the woods better than people. The packaging has changed a bit over the years, moonshine jugs, mason jars, to what we have today. There is a small gold leaf from his war uniform in his honor, as well as an old image of his "vilebrequin" (a hand drill used to tap the trees, i still have a picture of it on our website). We took pictures of a 300 year old tree and used it as the background, seemed fitting as it is, in essence, our livelyhood. It is honest just like the golden liquid inside. And is an ode to the family's slightly dodgy past.

Created by prestigious brand Miguel Oliveira, the design of the GASTROCAMISETAS are inspired by 3 different dishes of Galician cuisine, keeping the essence of Chef Miguel Oliveira. The idea behind the packaging was to make a container which could be reused and also to keep it true to its culinary nature. An aluminum tray accompanied by a recipe came to as a result, and that's how we will bring home to you YOUR personal Gastrocamiseta.

Over 17 years ago on a lovely piece of land in sunny Port Elliot, South Australia, Ma and Pa Carob planted their first little Carob Tree. The Carob Kitchen is proud to call Australia home. "We are 100% Australian owned and operated, and our products are 100% Australian gown and made."

Back in 1987, Andreas Kyriakides decided to develop his interest in wines from a simple passion to a labor of love and refined taste. This is when he established the first regional winery at Vouni Panayia. With the launch of the new labels, the winery unveils the past, focuses at present and looks into the future. New colour schemes - each wine and grape with its own - and designs open a window into the values that are the foundations of the winery. The mouflon still has a major role on the label, as in the old winery crest it was the emblem that the winery was remembered. There is a lean and modern design that shows the mouflon seating on top of the letter V(derived from the area of Vouni encompassing the region, the altitude, the beauty, and especially the terroir of the vineyards) looking at the horizon already visualizing and planning the future. This young mouflon symbolizes the new generation of Kyriakides family that play an active part nowadays in running the winery.

P&W Tesco Finest roast and ground coffee re-design. Colourful iconic illustrations express the character, flavour and geographical origin of each coffee, creating a distinctive vibrant look for each pack, whilst at the same time making a strong premium range within the Tesco Finest brand. The "freshness valve" and "strength message" have been incorporated into the illustrations to create a seamless unified design.